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Market Review 2012
 
Sales Strategies
 

François-Xavier Poirier
CEO
Novavision Promotion Internationale
(France)

What are your sales strategies and what buyers do you target?

Novavision's extensive catalogue of 87,000 short format, non-verbal, family comedy clips focuses on providing content that easily crosses borders.

From candid cameras to video gags, extreme sports bloopers, home videos and comedy sketches, all without dialogue, these clips perfectly suit the international market, appealing to a wide, transgenerational audience and inspiring uncontrollable laughter.

Today, Novavision is one of the world's largest content providers of this kind of programme, PopCorn TV being its flagship. As well as “ Hilarious Home Video”, “ Crazy Hidden Camera” , “ Pop Camera”, and many other titles, we have diversified our line of programming into game shows formats, such as “ Prize of Surprise” and “ The QuizZz”, already co-produced locally in Brazil, Sri Lanka, and lately in India.

Novavision has won deals in 120 countries with 252 broadcasters.

Not only does this type of content work in all cultures, but also there is no language barrier. Since January, all of our programmes are produced in High Definition.

We have a strong demand from a number of emerging markets and our presence at the World Content Market will help us to meet the needs of new territories.

 


The QuizZz


Blind Beach


Bubble

 
 
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